

All the models, from all the builders, all in one place.
NewBuilt is a free, independent showcase for open model homes. No lead walls, no reviews, no pay-to-play. Just your models, your photos, and your contact info — front and center.
Builders fly in designers from overseas. Spend months staging. Invest hundreds of thousands per model. Then online — nothing. Scattered across 50 different websites, hidden behind lead forms, or invisible entirely. You can’t Google “model homes near me” and get a clean answer.
Real homes, real photos.NewBuilt only lists models buyers can walk through. Every published model carries two verified shots — one interior, one exterior — taken on a phone at the model home in the last 14 days. Renderings are welcome alongside them; they just can’t stand alone. Most listing sites let renders blur into reality. We don’t. That’s the whole product.





Open-concept single-story living with a gourmet kitchen, oversized island, and a covered patio built for Arizona evenings. The split floor plan offers privacy in the primary suite with dual vanities and a walk-in closet.


Your phone number. Your email. Your website. Front and center.
What buyers see



Your phone. Your email. Your website. Front and center.
One minute. We email you a one-time code — no password, nothing to remember.
Community, model name, price, beds/baths/sqft, 5+ photos. Self-serve from your dashboard — update anytime.
Showcased alongside every Phoenix builder. No forms, no lead gates — buyers call your sales team directly from every model page.
Nearly 3 in 4 new home sales involve an outside agent. NewBuilt is funded by real estate agents who subscribe to appear alongside your models — they benefit when buyers visit model homes, so they fund the platform that helps buyers find them. Your models are the foundation. That's why listing is free — not as a promotion, but as our model. No trial period. No upsell. No catch.
Buyers who find your models here see your brand and your contact info first. Some bring their agent, some reach out directly — either way, they're visiting your model.
Bonus · ICI Portal
Drop your incentive sheet, commission schedule, and inventory list once. Every subscribing agent sees the current version from their dashboard — one place, propagates everywhere. Skip it if you want; your model listings don’t depend on it.
Other platforms optimize for their own engagement. We optimize for your brand.
Your listing is clean. Your brand is protected. Your models speak for themselves.
Launched May 1, 2026 with a sample of 30 models from the ten largest Phoenix builders by 2024 closings, sourced from public data. Mission: all the models, from all the builders, all in one place.
Open enrollment is live. Every Phoenix builder can self-register and add their models. Free, forever. Same display, same prominence, no tier, no preferred placement — whether you closed 2,000 homes last year or 20.
Launch sample sourced from BUILDER/Zonda Local Leaders 2025.
What we need for each model
Launch sample builders: your models are already live. Claim your account to manage them.
Every other Phoenix builder: open enrollment is live. Self-register below.
Finding a model home to visit shouldn't require bouncing between ten builder websites. So I made one place for all of them — every builder, only open models. NewBuilt is independent: not owned by a builder, not beholden to one. Every builder gets equal visibility, no exceptions.
erik@newbuilt.comPrefer email? Reach Erik directly at erik@newbuilt.com.